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22 million British people still buying DVDs, Blu-ray Discs

The 21st edition of the British Video Association's Yearbook, just published, reveals that more than 22 million people bought a video on DVD or Blu-ray Disc in 2013, compared with just 3.3 million who subscribe to a Video-on-Demand service such as Netflix or Amazon Prime Instant, "proving the overwhelming popularity of Blu-ray Discs and DVDs for watching video entertainment."

In fact, 73% of the total £2.24 billion video market remains in a physical rather than a digital format. However, as the Yearbook illustrates, most of Britain's video viewing is increasingly made up of a combination of disc and digital services to suit today's lifestyles.

There is still something very special about owning a title on video, Some 70% of consumers are paying to keep a title on video and just 30% renting, according to consumer feedback. Owning a disc remains the preference over a digital download and this is driven primarily by family viewing.

A high 92% of consumers' expenditure is on physical discs and just 8% on digital video. And Blu-ray Disc sales grew 10% in 2013 as sales of jumbo screen TVs continued to grow, with 50"+ up 21% last year.

The book is launched by BVA Director General Lavinia Carey, who comments: "It is testament to video's massive popular appeal that in a tough economic environment consumer spend in 2013 remained strong and even grew 0.5% year on year. The nature of video viewing is changing and our Members are rising to that challenge and working hard with retailers and the wider industry to provide audiences with great content on all the formats possible to suit every taste."

The BVA Yearbook 2014 is available now as a PDF e-book for £279. An iPad version of the e-book will also be available for £279 from 23 June when it will also be available as a paperback for £179. Customers ordering the e-books will also receive a complimentary paperback. To order visit .

Story filed 17.06.14

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